1. Introduction
The advice of the Minister of LNV the opportunities and threats of changes in commodity production and consumer market for the Dutch agribusiness, and government commitment to an attractive country for international agribusiness establishment to continue.
The agricultural sector consists of a primary (agriculture), secondary (industry) and tertiary sector (services). Last two are the ‘agribusiness’. The sector is no more closed Column and agribusiness must not be approached from the nature of the raw materials but from the activities for this opinion, in particular: (1) manufacture of food and tobacco, (2) auction, wholesale and trade mediation and (3) agri-logistics.
2. The agribusiness and its surroundings
The agribusiness as a whole
SITUATION. The added value of agribusiness is growing, especially from foreign materials. The share of the national economy is declining (8.5%, including primary production 11.5%). The added value based on foreign agricultural raw materials is 23.9 billion, based on domestic raw materials 29.1 billion (1997).
DEVELOPMENT. The development of a network economy is visible. Companies spend but will also work on new business combinations. Industry Boundaries blurred and businesses work together. Permanent structured cooperation will be replaced by looser, short-term projects. Entrepreneurship is more important than the type of product: ‘business’ more important than’ agricultural ‘. Individual companies crossing industry borders. Unilever makes nutri-ceutica, Nutreco is salmon farming and in agriculture is a widening underway. LTO and SMEs cooperation under the growing similarity between the connected entrepreneurs.
Companies loom tradition accept the responsibility to contribute to societal goals. The ambition of this’ social enterprise rises along with the development in society. What may be legal, is not always accepted. The debate will focus on the ethical aspects of biotechnology, working conditions in foreign locations, transport distance and the quality of the rural area.
The need for certainty about the food grows. The combination of globalization and engineering food ‘leads to exponential growth in the number of elements in our food and the rsico programs. ‘Affaires have made the consumer alert. Thanks to the media, everyone knows that new technological developments and existing techniques are not without objections. Confidence in the ‘expert systems’ that have the quality and safety, it is rather than to increase. On the whole chain high demands: transparency, full traceability and strict quality standards and monitoring. Partly against this background is’ local for local ‘emerging: production and consumption as close as possible to each other.
The food and stimulants industry
SITUATION. The food and stimulants industry has a high added value. In Europe, the Netherlands with a share of 7% the sixth producer. Listed multinational companies are significantly larger than the total medium-sized enterprises, and also much larger than cooperatives. The multinationals continue 46% of their turnover abroad, 33% medium-sized companies and small businesses 15%. Of the total turnover is 42% exported. The number of companies drops, particularly through mergers and concentrations, as well as employment. The slaughterhouses and meat processing industries provide most of the work, the bread and confectionery industry is a good second.
Strong sectors are cut flowers, fish, potatoes and vegetable material. The weak are meat, dairy and vegetables. Lack of martkgerichtheid, quality and innovation that lead to a poor competitive position in a saturated market. The causes are possible in the predominantly cooperative marketing structures and the high monopoli tion rate.
DEVELOPMENT. The meat processing industry will shrink as the local supply of raw material decreases due to declining primary production in the Netherlands. Growth in the manufacturing sector is mainly from acquisitions. Growth and shrinkage can also occur by the establishment and exit of firms, or realignment of growth abroad. There seems no trend of starting businesses, but there are few new branches. In the field of biotechnology in this regard in recent years lost much ground.
Location Pros and cons are stronger by working at large (re) investment. This can lead to color changes in (location) behavior. The first operation is closer to the commodity markets to be further ‘reprocessing’ closer to the market. Competitive advantages and know-how and skill will decrease due to diffusion of knowledge.
Further liberalization of world trade can lead to more imports from outside Europe. Europe will not continue to serve as home. At the same time, the sustainability efforts lead to closed material flows and reducing the use of fossil fuels, and so is the regional economy. Transport products profitably, the European market, others will be more locally produced.
Auction, wholesale and trade mediation
SITUATION. Trade in agricultural raw materials and finished products is extensive and scope, especially SMEs. More than 10,000 companies are active in the wholesale distribution of materials and supplies (75,200 employees, turnover 99.2 billion). The wholesale end products is growing and there are over 7000 active companies (74,600 employees, turnover 82.4 billion). Some functions of the trade is under pressure, whether or not the ICT. Larger companies are even buying and quality control of raw materials and make itself more and more quality through labels.
DEVELOPMENT. Physical flows were needed to supply and demand together and quality to perform. This gave the possibility to combine them into new products with higher value. Around Auction develop ‘assembly’. Now this physical system is less necessary (ICT) and the assembly can only persist if the costs outweigh the benefits. Material flows are increasingly determine the geographic location of commercial mediation and quality control. The skills to trade are decisive. This offers opportunities for the Netherlands, but because movement is becoming easier, there are as many threats. The development of trade in the Netherlands is therefore less obvious.
Agro-logistics
SITUATION. The agribusiness includes transportation, storage, transshipment and warehousing. The distribution phase is an important part of the agricultural productiekolom, although the decline in employment (61,000 work years). The agricultural share in total freight transport is over 20% and growing. Importance of supply to agriculture and horticulture (feed, fertilizers) and domestic transport of agricultural products, fresh vegetables and fruit are the most important. The Netherlands also plays an important role in the transit of agricultural products and foodstuffs, in particular to the European hinterland. Of all the transit is over 14% agrofood products. The agricultural sector is strongly oriented on road: 52% vs. 22% for all goods. One out of three trucks carrying agrofood products.
DEVELOPMENT. Speed and security are crucial. The accessibility of sites is a problem (especially in the last link) and the traffic congestion problem at home and abroad. The need for speed also increased demands on the speed of testing and cooperation between inspectorates and logistics companies.
Competition within Europe is growing and the logistics sector will gain a clear need. This requires new concepts such as Fresh Centers with suppliers and logistics companies to join forces and multi-modal transport systems. For agri-logistics, however, ‘logistics’ is more important than’ agro ‘. For example, spare parts is important and fast delivery to break the trade limits opportunities for new logistics concepts wider application.
3. Street Conditions
Good business conditions are no guarantee of business, but bad for the absence or leave of companies. The general business conditions are good, clear weaknesses missing. The site requirements for headquarters, manufacturing plants, distribution centers and research departments – are increasingly located separately – varies. For the agribusiness establishment requires a number of special attention.
EZ focuses on improving general business conditions, stimulating innovation and attracting businesses. LNV focuses on the processes within the industry by improving the structure and market access, support for product development, promotion of innovation and improvement of specific site conditions.
GENERAL SITE CONDITIONS
• industrial c.a.
• key personnel
• wages and working conditions and environmental requirements
• social environment
• business environment
• accessibility and mobility
• ICT infrastructure
• critical home
• international image of the Netherlands
MORE SPECIFIC ISSUES
a) primary production (local raw material supply)
b) innovation and cluster formation
c) fiscal environment
d) local government
e) quality of the environment
a) binding to the primary production
The agribusiness is partly so, partly not ‘tied’ to the primary production in the Netherlands. Slaughtering, meat, dairy, sugar and eiverwerkende industry get their materials almost entirely from the Netherlands, the fruit and vegetable processing industry for three quarters. In other industries Dutch play little or no raw materials and imports of materials and supplies continues to increase.
The Dutch-based commodities employment in manufacturing employment is 62,000 years (to 75,000 for external input). The distribution and supply, the importance of the Dutch commodities higher. Employment on the basis of Dutch materials is 194,000 working years (64% of the total). Reduction of primary production in the Netherlands will work in parts of these sectors.
The meat is the most related to local raw materials. A decline in livestock leads to a reduced supply of raw materials and movement of these activities, because supply of live animals will have no alternative. For milk and eggs is likely to reduce the primary production lower. The Dutch farmers through cooperatives often the owner of the processing industries, will in any event headquarters in the Netherlands remain.
The processing industry, which relies on local products, is by definition bound to the Netherlands. Since 1999, there is a label ‘regulated area product’ criteria for the area of production and processing and the mode of production. The market for regional products is limited, but growing. The ex-farm sales amounts to approximately 500 million guilders, but not just “local”.
The emerging organic farming to agribusiness not bind to the Netherlands more than the regular. The number of users is small, the nature of the operation light. Trade and distribution are too small and fragmented. For expansion, the volume increase.
b) innovation and cluster formation
A good innovation environment requires the presence of stimulating communication between relevant parties, research and cross-cutting networks. There is clustering if a geographical concentration of companies do. Innovation develops increasingly focuses on promoting cluster formation.
In the agribusiness innovation is particularly strong in the power plant sectors (potatoes, cut flowers, starting material) and in trade and logistics. The Netherlands has more innovative than the European average for small companies with an often low turnover in new products. The available public resources, in comparison to the budgets of multinationals are small, can mean many smaller companies.
For innovation, research and development is essential. In the Netherlands, the total expenditure by 2.1% of GDP (1996) between the averages of the EU (1.8%) and OECD (2.2%). Netherlands is not first, but the position of the molecular sciences and information and communication technology is good. The networks (agricultural and non-agro-research, researchers and users) are highly developed. There is also a gap between the agro technology and basic scientific research.
In the long term are also fundamental research and education, more financial attention. Public expenditure on education are now among the lowest in the OECD countries.
c) fiscal environment
The Dutch tax climate is relatively favorable for international companies, not by tariffs but by dealing with the charges. The corporation is in a European perspective of average height, both nominal (35%) and effective (31.8%).
The EU aims to tax harmonization. After the VAT it looks on ‘harmful tax competition. ” The Netherlands is mainly used cooperative agreements and ‘ruling’ agreements with the tax inspector. The EU’s intervention may have negative unpacking but also an opportunity for companies to inform the actual positive situation.
Reduction of tax rates for the international competition clashes with the financing of public goods in the Netherlands. This includes the international business and use these facilities even co-determine the location.
d) local government
The streamlining of the EU economies offers an ever-wider choice in establish. Small differences and non-economic aspects, often local in nature, are important. Competition in Europe takes place between regions and municipalities from different countries. The large cities have a large acquisition capacity and a global network. Smaller municipalities are so limited. Brand is important. Sometimes the regional or provincial cooperation. Sometimes there is specialization, which only certain farm are allowed, which encourages the clustering.
The acquisition efforts are increasing, often due to the development of large industrial sites. Such land is often – with the exception of locations in the west – below cost to businesses sold. There are few incentives to use space efficiently. Moreover, the land for companies not decisive. Country is no shortage of space for companies, but there may be regional shortages.
It is also to local custom, such as streamlining administrative procedures and mediation of problems, but many local companies are faced with an opaque organization, limited service and communication, and shortages of suitable business premises. The availability of relevant, timely information is essential and that municipalities are dependent on other governments.
e) quality of the environment
If the ‘hard’ factors is met, the quality of the environment an important role. These are in order of decreasing importance: housing (especially quantity and quality), cultural and sports facilities, education facilities and landscape. The quality of housing is still, for example in terms of detail and craftsmanship. And by increasing inbreiding, severance, fragmentation and border blurring the Netherlands to live as (too) full and pressure experienced. For offices, the environment, the amount of green, the ratio of cultivated / uncultivated important.
4.1. Conclusions
GENERAL ECONOMIC DEVELOPMENT
Sector Limits fade, but work still
Agribusiness is now more business than agricultural and takes no particular position anymore. The government, the Ministries of LNV and EZ and their surroundings, the blurred boundaries sector is still on.
Market puts companies and government on edge
The market movements will lead to increased competition in what is now home and to increase efficiency in the agribusiness, including the location for businesses. At the same time increases the pressure on quality sites.
DEVELOPMENT WITHIN THE Agribusiness
Shrinkage primary threat of the agribusiness
The meat processing, animal feed and residue processing industry are threatened by a shrinking farming in the Netherlands. That chance is lower in the dairy industry as raw materials related to Dutch. Other agribusiness offsets a decline in production, where raw materials from the Netherlands are concerned, by additional imports.
EU enlargement will not lead to growth of agribusiness in the Netherlands
Eastern Europe is an incentive for agribusiness. But business growth in that environment rather than in our place, as 400 to 600 km is usually the limit for efficient production and distribution.
Part of traditional marketing functions deleted
The physical raising of demand and supply is increasingly unnecessary. The control function is an alternative, but sensitive and little local competition. Before Program is essential – for example, also function as commercial quality – but success formulas quickly accepted.
In particular, smaller companies can use a boost
Stimulation of multinationals is not useful and available public funds virtually impossible. For smaller companies this is different. Growth and new businesses will be limited, but interesting by adding new network relationships, practices and insights.
Focus on brain functions has risks
The economy is becoming less raw material. Virtual functions have a higher added value, but are also easier to move. Basic Material components stabilizing work.
DEVELOPMENT OF THE SITE CONDITIONS
The “details” are becoming increasingly important
The harmonization in the EU countries, the main establishment aligned. Small differences and non-economic aspects are increasingly important, especially local factors.
New competitive advantages must be quickly identified
Competitive advantages are not (more) and not to late to come, it is therefore necessary to create new advantages in time to recognize and encourage and use.
The human factor is central
The human factor is decisive, given the importance of research, innovation, training and environmental quality. The importance of links between training, research fields and policy areas is increasing.
RESPONSIBILITIES OF GOVERNMENT AND Agribusiness
The agribusiness: social entrepreneurship
Companies should be accountable to their social responsibility, beyond compliance with laws. Factors are food safety and quality and the quality of the rural area.
The government: creating conditions for businesses
The government should create conditions in which Dutch companies can best operate and grow in the Netherlands and abroad are able to establish. The ‘thinking’ with companies should restrict themselves to anticipate the future.
The Government also set conditions on companies
The government should also ensure the social integration of agribusiness (space, environment, working conditions), and monitoring of employment, income and food security. This establishment in the meaning of ‘under what conditions one may draw. “
4.2. Recommendations for government
Breaking SECTOR LIMITS
Help the business sector to break boundaries
Initiate platforms thematic or spatial relationships between the parties may submit, because the benefits of cross-sectoral initiatives for individual promoters are not always obvious.
Breaking especially sectoral boundaries within government
Light organizations systematically by remnants of sectoral structures and processes and determine whether – and if so how – change or cooperation is needed and possible. To explain structures: (1) departmental organizations LNV and EZ (incl. Rural Representation Abroad and the Commissioner for Foreign Investment), (2) implementing Syntens and Agro-Innovation and (3) educational and research institutions within and outside the agro domain. By tales practice: rules, definitions and standards and formats used in the collection of statistical data.
STRENGTHENING THE ESTABLISHMENT OF CONDITIONS
Tighter conditions for innovation
Put the research environment for a system of social agenda and discussion on ethical limits and risks, for a periodic review and updating of codes of conduct. Encourage education and research to help NETWORKS AND CLUSTER FORMATION platforms and so on with companies contribute to flow of knowledge and technologies and mobilize creativity from daily practice. Support AGRO LOGISTIC INNOVATION through innovative distribution concepts (such as Fresh Centers) and other collaborative projects (such as Effort) and spatial policy to position.
Create a wide innovation fund, with a national and regional segment
Choose to fund innovation and widening opportunity as starting point, not the direct economic profitability and solving problems. Put the fund in both national and regional scale, in a pre-determined ratio and with separate national and regional procedures and criteria for assessing projects.
Enhance the quality of the environment
Enter the strengthening of quality of life an extra boost from increased cooperation between and within EZ and LNV.
Prevent erosion of the social foundation
Make sure the foundation for competitiveness, the general provisions such as education, health and social security, not afkalft. See also from an international tax race to the bottom.
PROMOTION OF INTERNATIONAL COMPANIES
Use the ‘agro network for the recruitment of companies
Code current favorable business climate. In a non-sectoral approach is the access to specific networks and important agricultural attachés contribute to the recruiting companies.
Support the international activities of regions
Support local authorities in international acquisitions, especially with adequate information. This is local custom requires, from the interest of companies to the concrete support and consent.
COOPERATION
Enter strategic discussions on major societal issues
Contribute actively to strategic discussions on trends, opportunities and threats in a complex environment, especially by the relevant themes to identify relationships with other social and economic actors to explain.
Voting public and business to each other
Streamline the licensing and conduct of inspections in the agro supply chain, with a view to the necessary speed and efficiency, and be alert to international laws and regulations.
Continue along defend interests abroad
Keep common trade missions abroad and other strategic activities.
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